• Gender: Male
• Age: 54
• Designation: National Sales & Marketing Manager
• Highest Education Level: Masters - Degree
• Preferred Country: India
• Notice Period: 30  Days
• Work Experience: 35.4 Year(s)

Education

MBA in Marketing From Mahatma Gandhi University (MGU), in 2014

Post Graduate Diploma in Plastics Processing Technology PGD-PPT From CIPET, Ahmedabad in 1993

B.Sc. in Chemistry From Sardar Patel University, Vallabh Vidyanagar in 1992

Skill Sets

Extensive experience in reputed MNCs for steering business and formulating strategies for Plastics industry and dealt with leading clients in Automotive, Electrical, Switch, Electronics, Appliances, Medical–Pharma/ Healthcare, Railway, Pump and LED segments
Formulated and executed engagement strategies for target key accounts, inclusive of messaging aligned to customer objectives, the right mix of marketing tactics to engage account and marketing support during and after the sales process
Created national sales plans including strategic objectives, forecasting, circle management, sales performance KPIs; effective in forecasting for each product and territory, sales promotion plans and so on
Managed all aspects of product marketing including product enhancements, competitive analysis, market forecast and product positioning; monitored new products launch including major re-pricing / repositioning exercises
Increased revenue & pipeline growth through strategic sales solutions, ana

Work Experience

National Sales & Marketing Manager
From -Dec 2015 to till date
Company profile - The color masterbatch businesses

Job profile -
Driving business with focus on safety, regulatory aspects & Organization’s strategy, strengths for various applications.
Gathering market intelligence on competition and evolving effective counter strategies to protect & grow the company’s
market share & customer base with value creation strategy
Drafting and implementing business plans for healthcare polymer solutions business in India as a Segment Head; Directing
goal settings, planning, marketing budget, P&L, KPIs, new business development.
Achieving national sales operational objectives by contributing national sales information and recommendations to strategic plans and reviews using CRM, SFDC for monitoring.
Developing business & marketing strategies & product development initiatives to gain higher revenue, market penetration,
cost effectiveness & customer satisfaction and to ensure maximum profitability with designated objectives. • Showcasing product offerings to customers & at conferences to explore new applications to meet regulatory requirements. Identifying changes in market demand and modifying strategies for expansion of market share; gathering market
intelligence on competition to grow master batch business for Medical Devices, IVD, Pharma Pack, Diagnostics applications.
Interfacing with cross-functional global teams of plant, lab, supply chain and regional sales team to deliver on key projects and maintaining client relations.

Jan’ 13 – Dec’ 15
Key Accounts Manager – Sales & Marketing
May’ 09 – Dec’ 12 A
Application Development Specialist/Marketing Manager
Feb’ 04 – Apr’ 09
Technical Services Manager
Co0mpany profile -Agricultural Fertilizer, Plastic, Poly carbonate Sheet, structured

Job profile -
Delivered highest volume growth in India by 33% and highest specialty growth 40%.
Consistently achieved targets and achieved high target growth.
Shared inputs for developing a targeted value proposition for various segments.
Provided client support to ensure seamless experience which resulted in sustained growth & repeat business from key
OEMs such as Tata, Mahindra, Bajaj, John Deere, Video con, L&T, Siemens, Anchor, GM, Vinay Electrical, Kirloskar,
KSB and at various Automotive, Appliances, Electrical OEMs, Switch manufacturers and molders. • Planning and coordinating for the entire product/application development including requirement analysis, suggesting
technical specifications, design & processing inputs. • Implementing solutions/product development initiatives involving mapping of business requirements and in-depth
evaluation of customer feedback to carry out modifications in attributes. • Coordinating with plant, supply chain and dealers for inventory management, & timely execution of the orders and
planning & tracking of sales to maximize on timely receivables for improving working capital.

Future Goals

Acknowledged for strengthening companies to lead in highly competitive markets and delivering innovative sales & marketing concepts and strategies