plastemartjobs.com Email: jobs@plastemart.com, hr@plastemart.com Download Date: 6/18/2025 6:18:23 AM ________________________________________________________________________________________ RefNo: CA - 37159 Gender: Male Age: 43 Designation: Regional Sales Manager Highest Education Level: Graduate - Degree Preferred Location: Vasai Notice Period: 30 Days Education Details: M.B.A Marketing From BIMHRD Sri Balaji Society Pune Year 2006 B.E Mechanical Engineering From Amravati University Year 2003. 12th Science From Stream Amravati board Year 1999. 10th General From Stream Amravati board Year 1997. Skill Sets: Modern Trade Management Primary and Secondary Sales Management Terms of Trade Negotiation Product Assortment Planning &Execution Store Planning New Product Introduction New MT Chain Development Merchandising & Store Promotion Activation Team Management Selling & Sellout Management Stock Planning Fill Rate Management Maintaining MOP Account Reconciliations Service Policy Adherence Work Experience: 18.5 Work Experience Details: Designation : Regional Sales Manager From : Jan 2023 till date Company Profile : Manufacturer of Distributor & Supplier Of Surge Protectors, Adaptors, Charge & SYNC Cables, Audio Cables, Car Chargers Job Profile : Secure Connection Pvt Ltd Jan 2023 till date Handling West India region for HONEYWELL range of products in GT, LFR & Corporate Successfully delivering AOP of 12 Crore with leading team of 10+ CSM Growing Existing channel & Business Development Delivered 25% gwoth in Avg Monthly Revenue Expanded the WOD of channel by on boarding channel partners in region Accountable for leading Modern Trade & LFR channel for Maharaja Whiteline, Tefal Brands Credited with managing chains like Croma, Reliance Retail, Star Bazar, Dmart, More Retail, Praxis Retail, Future Retail Responsible for managing Rs 20 Cr Business (AOP) Successfully achieved 5 Crores AOP. Spearheading Modern Trade Sales activities PAN India for Water Purifiers & Small Appliances. Shouldered the responsibility of handling key accounts like Future Retail, Praxis Retail, More Retail, Naaptol online, Dmart, Shoppers Stop & other Modern Trade Chains. Involved in ToT negotiations, New Product listing, Primary Sales, Secondary Sales, Tertiary Sales. Driving cross functional teams, coordinating with Service, Logistics & Marketing teams. Instrumental in New Product Introduction, Product Planogram, Assortment and execution. Responsible for managing& driving Sell in & Sell out of PAN India MT chains Successfully delivered the AOP of Rs 15 Crores. Driving Team of 30 Sales Promoters & Sales Officers as per company objectives. Delivered the growth from 20 lacs monthly business to 1+ Cr in West territory. Leading the Modern Trade Sales for entire West Region for LED/Personal Care/Mobile Accessory/Appliances. Responsible for managing entire Sales & Marketing operations for chains like Walmart, Dmart, Hypercity, ABRL More, Metro C&C, Reliance Retail, Big Bazaar, Star Bazaar etc. Involved in planning & executing TOT negotiation, product assortment and planogram. Driving Primary Sales through Buyer & category manager all MT chains, & secondary sales through a sales team of promoter, merchandiser, and territory managers. Planning &executing retail activation to improve brand visibility & display share. Accountable for sales activities for Modern Retail, Online Retail & Distribution in West India. Handling accounts like Future Retail, Homeshop18, Star CJ, Metro Cash & Carry Responsible for managing sales, business development & team management, marketing strategy. Handling Marlex brand & annual business of 12 Crore. Handling & managing 15 distributors, 2 sales executive on roll team Handling Modern Trade like E-Zone, Big Bazaar, Walmart & South Region for the distribution including Kerala, Andhra Pradesh, Karnataka & Tamil Nadu for LCD & LED Televisions, DVD Players.Successfully appointed distributors for Kerala, Andhra Pradesh & Tamil Nadu. Managing Annual Business Objective of Rs 15 to 18 Crores. Managing/ Co-ordination a team of 1 Team Leader & 40 promoters for counter sales & display objectives. Hand holding them to achieve the set targets. Handling Sales & Marketing of Voltas Products (Air-Conditioners & Commercial Ref)for the West Region with Modern Trade Channel Partners like Croma, Reliance Digital, E-Zone, Big Bazaar, Metro Cash & Carry, Next, Digiworld, Hypercity, Carrefour Cash & Carry, MORE, Home Shop18. Managing Annual Business volume of approx. 25 Crores. Achievement of Primary & Secondary business goals in the assigned region of Mumbai, ROM, Gujarat, MP& CG.Assisting in the finalisation& Negotiation of the Annual Terms of Trade (TOT) for all Retail Chains. Finalization of Annual Plan-O-Gram for each account.Planning & Implementing local Sales Promotional Offers & trade Schemes as needed with the help of the marketing team for relevant ATL/BTL activities. Maintaining counter share & Display Share with a proper supply of POS Merchandise & branding. Increased the West region's contribution to the overall business from 30% to 38%. MIS Management & Competition Mapping with countermeasures wherever required. Coordination with Branch Managers & local sales team on daily basis. Collection of Payment Outstanding as per Credit Cycle & company commercial norms Handling Sales & Marketing operations of the Entire West region for Philips Portable Mp3/Mp4 & DVD Player. It includes Mumbai, the Rest Of Maharashtra, Gujrat & MP branches. Currently handling the business volume of 12 crore turnover per year. Successfully achieved 100 % of AOP in Volume & Value targets. Currently handling Distributors, Exclusive stores, and key accounts like Vijay Sales, Sales India, Planet M, Alfa, and Lotus (MP). Leading a team of sales executives, and area managers. Coordinating with 4 branch managers of the West region. Reporting directly to Regional Manager West. Successfully developed Bhiwandi, Nagpur, Pune, and Ahmadabad areas in terms of channel expansion & sales growth by appointing distributors & dealers. Successfully expanded the retail channel from an initial 60 to 150 + Sub-dealers currently Responsible for achieving monthly & annual sales targets of GSM Mobiles in the assigned region of Thane District, Raigad District & Goa. Managing channel comprises Distributors, Direct Dealers, Exclusive LG Shoppe, Multi-Brand Dealers, Key Accounts in Modern Trade such as Phoneshop, The Mobile Store & telecom operators like BSNL, and IDEA in case of bundled handsets. Recruited & handled a team of 4 sales officers & 15 brand promoters in LG. Planning & Execution of all the ATL/ BTL activities of a given category in the assigned region. Successfully achieved the annual target of Rs 8 crore. Successfully Expanded sub-dealer network to 200 from 50 initially. Improved the extraction of the top 25 outlets from 5% to 10% in the given market. Successfully developed the Raigad Region, Bhivandi & New Mumbai region by appointing & developing distribution and dealer networks. Generated 3 times businesses in the assigned market in terms of volume. Expanded it from initial 400 units to 1200 units & valued business from initial Rs 15 lacs to Rs 50 lacs per month. Accomplished the MD Appreciation Awards for Best monthly performance in the GSM category 8 times. (Jan07, Feb07, July07, March08 to July 08 Efficiently developed Goa Region with an average 120% target Achievement every month. Designation : KAM From : .Mar 2022 May 2022 Company Profile : Manufacture of mixer grinders, juicer mixer grinders, food processors, air coolers and room heaters Designation : KAM From : Jun 2019 - Mar 2022 Company Profile : Kent Ro Systems Ltd Designation : ASM From : Jul 2016 - May 2019 Company Profile : Syska Led Lights Pvt Ltd. Designation : Sales Head From : Oct 2015-June 2016 Company Profile : Kanchan International Ltd. Designation : Sales Manager- MT & GT From : May 2013- Sept 2015 Company Profile : Funai India Pvt. Ltd Designation : Assistant Manager From : August 2011- April 2013 Company Profile : Voltas Ltd. Designation : Assistant Manager (West) From : August 2011- April 2013 Company Profile : Philips Electronics India Ltd Designation : Area Sales Manager From : June 2006 April 2009 Company Profile : LG Electronics India Pvt. Ltd. Designation : Graduate Engineering Trainee (PART TIME JOB) From : August 2003 February 2004 Company Profile : Achuk Engineering Pvt. Ltd., Pune Future Goals: Prolific team leader, trainer and a natural motivator having the ability to integrate team efforts to maximise individual and team productivity. Very successful at building teams, empowering them with ideas, pushing the boundaries of what is deemed possible, and achieving targets. ________________________________________________________________________________________