Ref. No. : CA - 27400 (Marketing Sales Service - Plastics Products with 14.3 years in Plastic Industry)

Gender
Female
Age
37 Years
Designation
Senior Manager
Highest Education Level
Graduate - Degree
Current Gross Salary
INR 1250000 /Annum
Expected Gross Salary
INR 1450000 /Annum
Preferred Country
India
Notice Period
30 Days
Education Details
B.Com Passed
Skill Sets
Experience in the Corporate Communication, Marketing and PR industry
Notable strengths include writing and design skills, as well as leadership experience.

Executing Plans, Research, Presentations
Highly proficient in Power Point Presentation, Microsoft Office Word, Microsoft Office Excel

In charge of strategic planning of the 360 degree branding solution for the overall company along with International units
Coordinating with all division all over India for various projects and new products Crisis Management

 

Work Experience
14.3 Year(s)

 

Work Experience Details
Senior Manager
Since Jun 2017

PR Head
June 2011 to May 2017
Company Profile : Largest and reputed chain of Gyms and Fitness Centres.

PR Consultant
July 2009 to May 2011
Company Name : Concept Public Relation

Asst. Manager - Corporate Communications
Feb 2006 to June 2009
Company Name : Pyramid Saimira Group

PR Sr. Executive
March 2004 to Dec 2006
Company Name : Kreate Advertising Pvt. Ltd.

Job Profile :
Marketing:
Managing Marketing activities, Corporate Campaigns Pan-India
Creating Brand Manual, Corporate Website and Corporate Brochure & Corporate AV for the company
Responsible for coordinating with advertising agency for creative layout, ad campaign/collaterals, presentations etc
Brand launch
Responsible for making media plans, co-coordinating with publication house, organizing events
Representative during various media events, providing relevant quotes for Corporate
External and Internal Communications activities
Strategic Alliance and cross promotion
Dealing and negotiating with vendors for printing job and event collaterals
Coordinating with vendors for the central processing of stationery, printing and gifting for all the Units including over sea units
Find out multiple vendors for all ATL & BTL initiative Social Media

Public Relations:
Profiling opportunities for the Top Management of the group
Direct coordination with PR agency for creating PR strategies
Providing Creative inputs for making press releases
Maintaining Strong media relations
Live interactions with business News channels during market hours
Developing Social Media strategy

Events:
Products launches
Press conferences, Media parties, Press meets
Visible branding at all events
Building up an Property for Previous company
Handled World Body Building Championship in India as well as internationally
DOW and TIME Technology Agreement launch

Investor Relations:
Coordinating with Agencies for Arranging Road shows for the top management Analyst meets
Informing the analysts / investors about the major developments in the group

Profile Highlights
Experience in the PR & Communications industry.
From strategizing & execution of communication plans to media relations, I have contributed towards enhancing reputation of brands and organizations using effective PR. Considered a quick learner and an affable team-player, my skills have helped me go about my projects smoothly.
Over the years, I have been fortunate to work with clients from diverse sectors like manufacturing, education, healthcare, social/NGO, HR, aviation, automobile, entertainment, hospitality, IPOs etc. Client relations, key messages identification, strategy and content development, consumer & media dipsticks, press conferences & briefings, influencer outreach, story pitching and media relations broadly encapsulate my PR experience.
In the past seven years, I have had the opportunity of vetting my strategic content creation skills further, by working with reputed brand in fitness industry. Have corporate collaterals like product launch advertorials, press releases, newsletters, brochures, client mailers. The fact that most of the assignments I have worked on have been from repeat customers is a testimony for the quality of my work, giving me an immense sense of accomplishment.
Future Goals
Growth

 

 

     

 

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